The 2011 conference provided over 300 attendees with a new foundation for the business of social media and allowed sponsors the opportunity to have many discussions about products, news and insight to the future of brand marketing for pet owners.
Our opening keynote by Ted Rheingold, Founder of Dogster & Catster, gave us a look into his successes with Dogster/Catster and challenged us to be clear on our visions for success no matter what obstacles we may face. Our other keynotes, Victoria Stilwell, Star of It’s Me or the Dog,and Jelena Woehr, Yahoo! Contributor Network, both provided keen inspiration for business, blogging and being charitable.
In between our keynotes, we heard from a diverse group of well-educated speakers, learned a plethora of new tech-tricks and created many conversations that will clearly continue beyond our time together in Atlanta.
I want to personally thank every speaker, sponsor, exhibitor and attendee that joined us for 2.5 days of social petworking! I look forward to seeing you, and new friends, in October 25-27, 2012. Please find below links and information from our recap.
Founder of BarkWorld Conference & Expo
Total Attendees: 315
Tweet Reach Results: Our tweets during BarkWorld Reached 363,331 people and gave an exposure of 2,555,779 impressions. View thecomplete reportand the archived tweets.
Did the conference meet your expectations:
71% It exceeded my expectations
26% It met my expectations
How did this event compare to other events you may have attended? 39% This event was much better than others I’ve attended.
21% It was very similar to other events.
25% I’ve not attended any other events.
What is the key deciding factor you use when deciding to attend an event? 53% Speakers & Education
How useful to your social networking, blog and/or company was the information presented at the event? 36% Extremely Useful
44% Very Useful
16% Moderately Useful
4% Slightly Useful
Will you plan to attend BarkWorld 2012?
78% I had a blast and will be back next year!