Who’s BarkWorld?
Founded in 2009, BarkWorld Expo was created by Denise Quashie, Social Media Strategist for Socially Planned. After putting her dog, Frankie Beans, on Twitter she realized there was a large pet loving community using social media; however there was little education being provided at other pet expositions and conferences for this community.
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Terms
Terms and Conditions
Welcome to our website. If you continue to browse and use this website, you are agreeing to comply with and be bound by the following terms and conditions of use, which together with our privacy policy govern our relationship with you in relation to this website.
The use of this website is subject to the following terms of use:
- The content of the pages of this website is for your general information and use only. It is subject to change without notice.
- This website contains material which is owned by or licensed to us. This material includes, but is not limited to, the design, layout, look, appearance and graphics. Reproduction is prohibited other than in accordance with the copyright notice, which forms part of these terms and conditions.
- All trademarks reproduced in this website which are not the property of, or licensed to, the operator are acknowledged on the website.
- Unauthorised use of this website may give rise to a claim for damages and/or be a criminal offence.
- From time to time this website may also include links to other websites. These links are provided for your convenience to provide further information. They do not signify that we endorse the website(s). We have no responsibility for the content of the linked website(s).
- These terms and conditions shall be construed under and governed by the substantive laws and not the choice of law rules of the state of Georgia. In the event of any dispute concerning the use of this website or any order placed on this website, you consent to and agree that any state or federal court in DeKalb County, Georgia shall have personal and subject matter jurisdiction over you and this Agreement; that Georgia has the most significant contacts with the use of this website, to the exclusion of any other state; and that any legal dispute brought by either of us relating to the use of this website will be instituted in DeKalb County, Georgia.
Privacy Policy
We believe that your privacy and the privacy of all our users is important. Please review our privacy policy below. If you are under the age of 13 you should not post information about yourself on the Site without the permission of a parent or guardian.
BarkWorld values you and respects your privacy. It has always been our policy to conduct business with scrupulous respect for the law. We collect information to support our relationship with you, improve our product offerings and to communicate about products, services, and promotions. We recognize that we must maintain and use this information responsibly. We will never disclose or sell your personal information to sponsors or companies us unless you opt-in to receiving this information. Periodically you may receive e-mails from us regarding services, events and conference information. You can opt-out at any point.
You can always find the most recent version of our privacy policy on this page.
Effective Date: 11/01/09
Last Updated: 11/17/10
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Venue
All meetings & exhibits will take place at the Westin Buckhead Atlanta which is conveniently located in Buckhead, Atlanta.
3391 Peachtree Road Ne.
Atlanta, GA 30326
Phone: 404-365-0065 · Toll-Free: 1-800-937-8461
Hotel bookings are now opened; book early to secure the discounted rate. Driving directions can be found can be found on the Westin website.
Parking at the Westin Hotel:
- Daily & overnight self-parking: $10.00*
Registration & Meeting Room Location:
All sessions will take place on the Conference Level.
Doggy Daycare:
We will partner with a professional dog sitting company. Booking for your dog will soon be opened, stay tuned. View our policy and requirements.
Attire, Weather, & Stuff to Bring:
Please view our FAQ for answers to these questions.
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Demographics
Download your copy of the 2013 press kit:
Everyone you WANT to meet attends BarkWorld!
2010 Attendees: 249
2011 Attendees: 315
BarkWorld reaches over 350,000 people and gives and online exposure of 2.5 million impressions. View the complete report.
In 2012 we were a trending topic!
Top 3 Reasons Attendees Attend BarkWorld:
- 50% For education on products, services and social media
- 35% For networking with brands & like-minded social networkers
- 15% To meet up with my online friends
“As a professional blogger, BarkWorld Expo gave me the opportunity to meet face to face with brands. I had the chance to connect for the first time with several companies plus I met many PR representatives that I’ve only known through email and Twitter!” - Paris Permenter, DogTipper.com
Who Attends?
BarkWorld Attendees ARE the influencers:
- 78% of BW attendees have a pet on Twitter/Facebook/Dogbook/Catbook
- 85% of BW attendees are on Twitter/Facebook for personal and/or business
- 48% of BW attendees are bloggers
- 28% of BW attendees started a new social media platform post BarkWorld 2012
“BarkWorld gave my new business access to valuable resources and experts I am not yet able to develop myself, in an easy, fun and informative atmosphere.” - Margaret Rankin, LeashLocket
How a small conference made BIG noise:
- 92% of BW attendees (that are bloggers) wrote at least 3 blog posts before and after the event – which included product reviews
- 95% of BW attendees (on Twitter and Facebook) updated their status multiple times before, during, and after the event
“…BarkWorld is an energetic event with facilitated education and networking for both pet and owner in a way I’ve never seen before… Upon my return to Chicago I was able to introduce people in my circle of connections to so many new resources they as pet owners did not even know existed…”– Sue Koch, Soaring Solutions
Top 10 US States Represented:
- Alabama - Maryland
- California - New York
- Florida – Tennessee
- Georgia - Texas
- Illinois - Virginia
International Countries Represented:
- Canada
- Hawaii
- United Kingdom
Why Sponsor?
Reach Targeted Social Influencers:
Reach social networkers, businesses and organizations who have the authority to evaluate, recommend and influence their audience about brands, products and solutions. BarkWorld is the only social media and lifestyle conference and expo targeting pet owners, pet businesses and pet social networkers.
Our conference brings together over 300 influencers.
Get Your Company & Products Noticed:
The influencer rating of our conference reaches over 300,000 with an exposure over 2.5 million. Our attendee make up the following:
- Consumer pet owners
- Pet Bloggers
- Social Networkers focused on Pets
- Small Businesses & Writers
- Technology Start Ups
- Non-Profit
What Sponsors Receive:
- The attendee list*
- Opportunity to participate in the only Blogger/Networker Speed Dating Session
- Direct networking
- Dedicated exhibit hours
- Equipment (table, chairs)
- Year-round exposure to our entire network
- Discounted pricing*
* Based on participation level. Discounted pricing ends Spring 2013.
Compelling Reasons to Exhibit:
- Interact with influencers (and consumers) face-to-face
- Increase visibility and name recognition
- Educate influencers on your products, services and the benefits
- Test new product ideas, get real-time industry feedback
- Your competition will be there – opportunity to have a non-compete to secure your space
- You, too, can attend the many education sessions & workshops
- Unparalleled networking
- Straightforward pricing and the best ROI within the pet social space.
Important Links:
- Press Kit (detailed event information)
- Attendee Demographics
- Testimonials
- Video Interviews
- Sponsor Opportunities
Register
Disclosure: We offer name changes at no cost. Please contact us at info@barkworldexpo.com if you’re now unable to attend and would like to offer your pass to a co-worker or friend. We can also apply your registration to a future event. Unfortunately there are no cash refunds. By purchasing your ticket, we will send you email updates and announcements.
General Discount Codes:
Code: bw13nonprof = 25% Non-Profit Discount
- Use this code if you’re a 501(c)3 certified charity or equivalent non-profit. Please submit documentation verifying your non-profit status to info@barkworldexpo.com. If documentation is not received 3 days post your registration, your confirmation will be cancelled.
Code: bw13student = 25% Student Discount
- Use this code if you’re a full-time student at an accredited institution. Please e-mail documentation verifying your student status to info@barkworldexpo.com. If documentation is not received 3 days post your registration, your confirmation will be cancelled.
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Lodging
The Westin Buckhead Atlanta
3391 Peachtree Road, N.E. | Atlanta, GA 30326 | 404-365-0065 · Toll-Free: 1-800-937-8461
The Westin Buckhead Atlanta is our official host hotel. All meetings will take place at the Westin August 22-24,2013.
Hotel is now available online at. Please book early to guarantee the discounted rate in the BarkWorld block. You can book online or call 1-800-937-8461, be sure to mention BarkWorld.
Free perks come along with staying at the host hotel:
- Free daily wireless in your room – NEW
- Free access to the Westin Workout fitness center - NEW
- No pet deposit & one flat rate - NEW
- Access to the hospitality suite for continental breakfast and around-the-clock snacks
- Free SWAG for your pet when you check-in
- Free entry into our daily raffles
- Free drink ticket to the hotel bar
- Free SWAG from sponsors
- Free pet sitting service while you’re in session rooms
- Easy access to meeting rooms & exhibits
- Free trip on MARTA (Atlanta’s rail system) to use for access to airport or other Atlanta tours – pass given at registration
- Around the clock networking with speakers and other attendees
- Special negotiated rate of $167.00 – NEW
We strongly encourage our attendees to stay at the host hotel as it helps us to continue to bring discounted attendee rates for our conference.
By staying at the hotel you will help us save on hotel costs and continue to build more programs and activities for you.
And, yes… The Westin is a Pet-Friendly Hotel!
Protected: Confirmed Exhibitor Info
Thank you for being an exhibitor at our 2012 Conference!
Below you will find reference documents that will help you prepare for the conference. Be sure to check back periodically, as we are adding new information everyday.
Important Exhibitor Information & Shipping to Hotel Details
Official Audio Visual Company (PSAV) Exhibitor Order Form
Reception Food Order Form (for block parties)
Floor Plan:
Register Your Staff
To register for this year’s conference, visit our Registration page, and use the promotional code: Exhibitor.
Note: The number of conference passes you receive is based on your sponsorship level. Please refer to your exhibit/sponsor contract to confirm you number of passes PRIOR to registering your staff.
If you need to purchase additional staff passes, you can use code ExhibitPass to receive a 50% discount. This code can ONLY be used by employees of your company, not agency representatives, friends or family. Staff members that use this code may be asked to show a business card upon check-in.
Need Promotional Items?
Order from our Exclusive Vendor. See what’s available here!
NEW! Be Seen on Our Mobile App!
We’re designing a mobile app and iPad app for 2012 conference. Your company can make a HUGE impact by adding a company logo, description and social media links. Our app will run prior to BarkWorld and be available through Spring of 2013. Grab both attendees and virtual fans of BarkWorld by upgrading your company visibility.
Upgrade Fee: $150
What’s included:
- Your company’s 140 word description
- Social media links – Facebook, Twitter, Company Blog, & Pinterest
- A 6 word, or less, tag line
Why Attend?
BarkWorld Conference & Expo is the first and only industry-wide educational conference covering social media and lifestyle discussions for pet lovers of all fields. Anyone who is creating content online through blogging, podcasting, Internet radio, social media, digital media, gaming, mobile apps, online forums, involved with pet-related tech startups, or running a pet-related business should attend BarkWorld.
This is the one face-to-face forum where you’ll find the most comprehensive and critical knowledge for growing your business and/or your pet’s brand, building your community and learning the latest new media technology in an open environment. From hands on workshops to roundtable discussions to blogger-to-brand networking, BarkWorld has something for everyone. Take a look at our Facebook photos!
By attending The Pet Social Media Conference, BarkWorld, you’ll gain insider knowledge on:
- Entrepreneurship for pet professionals
- Home & healthy lifestyle tips for pet parents
- Pet-related mobile apps & gaming
- Non-profit and charity fundraising
- Emerging social media trends, technologies and tools
- How to make the most of a blogger-to-brand relationship
- How to produce your best podcasts and Internet radio shows
- Social media & marketing best practices for businesses
- Programming for our advance users
- Content creation & time management
- and, you’ll get to network with over 300 like-minded social networkers and brands
Elevate your social “petworking” skills and register today!
WHO ATTENDS?
Links to Consider:
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Request Info
Is your company ready to expose their brand to key infuencers that are the decision makers?
To request more sponsorship information, including our media kit, contact us below:
BarkWorld Expo
exhibit@barkworldexpo.com
phone: 404.590.2275
fax: 404.601.6860
Mailing Address:
3535 Peachtree Rd NE
STE 520-266
Atlanta, GA 30326
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Protected: Confirmed Speaker Info
Thank you for being a speaker at the 2012 BarkWorld Expo!
Below you will find a timeline of submissions for this year’s conference.
Due Dates & Action Items:
| Now | Head Shot & Bio |
| July 25 | Submission and/or Confirmation of Session Title, Description & Takeaways – use form below |
| August 3 | Register & complete the speaker travel form - discount code is Speaker |
| August 17 | Presentation Outline: a short bullet point outline of your discussion points and topics |
| August 20-31 | Schedule a call with Denise Quashie, Founder of BarkWorld, to discuss Presentation Outline – we will contact you to book |
| September 14 | Submit a Program of Study: a short list of any applications, books, and/or services that will be discussed during your presentation, please include their relevant links, if applicable (A syllabus will be provided to attendees post conference) |
| September 28 | PowerPoint Slides Due for Review |
| October 5 | Final PowerPoint Slides Due for Show |
Resources:
Please be sure to check back periodically for additional updates!
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Experience
- “As a professional blogger, BarkWorld Expo gave me the opportunity to meet face to face with brands. I had the chance to connect for the first time with several companies plus I met many PR representatives that I’ve only known through email and Twitter!” - Paris Permenter, DogTipper.com
- “This is one of the most professionally put together conferences I have ever attended. The speakers were so dynamic and approachable, we really walked away with advice we could immediately use in our business. The cross-section of attendees made for such interesting conversation. I can’t wait to go to BarkWorld 2012, I’m bringing several entrepreneurs with me!” - Kemya Scott, Phisco Marketing
- “BarkWorld gave my new business access to valuable resources and experts I am not yet able to develop myself, in an easy, fun and informative atmosphere.” - Margaret Rankin, LeashLocket
- “If you’re involved in pet blogging or the social media industry, this is one conference you cannot afford to miss!” - Neely Raffellini, The Giving Paw
- “BarkWorld 2012 was one of the most professionally organized conferences I’ve ever attended. Every detail from the Twitter feeds to the hospitality suite was meticulously met.” - Dena Harris, Author
- “BarkWorld Expo is one of the smartest conferences out there. I always make great connections, learn new things, and have a wonderful time at BarkWorld. My dog, Precious, is a fan of all of the swag!” – Cheryl Lawson, Social Marketing Specialist, Party Aficionado
- “BarkWorld was my first pet-related event and I had a great time, learned a lot, met some incredible people, made new anipals and I’m already looking forward to BarkWorld 2012!” - Sylvia Myers, SylviaMyers.com
- “BarkWorld is a fantastic place to learn about all things social media related (and beyond) in dealing with your pet. I had a blast, and so did my dogs! We will be back!” – Jason Gibson, Social Networker
- “The Speed Dating event was by far the BEST part of BarkWorld – I finally got to meet some faces behind the brands and build some true relationships.” - Rebecca Braglio, The Philly Dog
- “BarkWorld offers an exceptional opportunity for passionate pet people to meet and gather, exchange ideas and expand their horizons. Regardless of your experience or expertise in social media, BarkWorld has something for everyone interested in being part of the social media revolution around pets.”- Rick Rockhill, Senior Vice President Natural Balance Pet Foods
- “BarkWorld is my favorite event. The quality of presenters and attendees is phenomenal. I attended the inaugural conference and was amazed by how good it was for a first-time event and this year was even better. Keep up the great work, BW!”- Valerie Breslow, ATL Pet Sitting
- “I attended because I’m part of the pet community but learned so much about social media for my non pet related day job.” - Nancy Heltman, Yoda The Dog
- “I was honored and privileged to speak to the “social petworking” community at BarkWorld 2011. The conference was breathtakingly well organized, held in a beautiful space, and pets were seamlessly integrated. Kudos to Team BarkWorld for an amazingly well-run event!” –Jelena Woehr, Yahoo! Contributor Network
- “BarkWorld was amazing a must attend conference for anyone in the social media world. Us dogs had a blast too!! –Preston Peabody!” - Rachel Phelps & Preston Peabody
- “As a member of the Social Media industry, I have attended many conferences on the subject. This was by far the most helpful and the most engaging. I found other writers and businesses to be welcoming and understanding, ready to help me succeed in a combined effort to create an online community for pet lovers and the animals they care about.” - Katherine Moore, Life With Arie
- “I had a great time at BarkWorld Expo! Not only did I learn a ton to help my business, I met some really great people who are supportive of one another. I’ll see you at BarkWorld next year!” – Megan@Hound and Thistle
- “BarkWorld is such a wonderful opportunity for pet industry people to come together to network and learn how to take their business into the digital age.” - Monica McPherrin, M2Media Management
- “BarkWorld is a fabulous social media conference — anyone can benefit whether you’re in the pet industry or other fields. Four paws up!” – Diane Silver & Cosmo Havanese, To Dog With Love
- “This was my first pet-centered social media event. I was very impressed with the quality of the speakers and the variety of attendees. This conference is a must for petworkers!” - Julie Fredrick, 3 Pups in a Pop Up
- “As a first time attendee, I learned so much and meet so many people that there’s no question that I’m coming back next year… I’ll just have to remember to bring plenty of business cards!”- Katie Shellhorse, Maltese Maniac
- “I was excited to speak at BarkWorld and experience the passion and excitement of the pet industry. BarkWorld is an energetic event with facilitated education and networking for both pet and owner in a way I’ve never seen before. I learned a lot about this industry and the unique application of social media in it. Upon my return to Chicago I was able to introduce people in my circle of connections to so many new resources they as pet owners did not even know existed. It was an incredible event and I hope to return again next year!” – Sue Koch, Soaring Solutions
- “BarkWorld 2011 was a truly unique experience for me. It was a very sophisticated and well-planned event that was current and relevant to many facets of my life and business. It was an amazing resource for networking (or “petworking”) with not only people from my area, but from all over the country. BarkWorld did a wonderful job with all aspects, the venue was an amazing, and I look forward to attending again next year!” - Kenan Hill, Pretty & Painted Pets
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Conference News & Updates
1st Group of Roundtable Discussions Added!
New for 2013 are focused, facilitated, & fully interactive Roundtable Discussions, many of which will be led by your peers in the bloggersphere. Here’s a sampling of what’s on deck:
- Guilty Conscience: Is it Right to Promote a Brand You’d Never Buy, Just to Profit?
- For Immediate Release: Generate Press for Your Brand, Blog, Non-Profit, or Event
- Name that Trigger: What Really Creates Buzz?
- When the Voice Behind Your Blog is No Longer; Dealing With Pet Loss & the Pressure to Sustain Your Online Presence
- Pinned! A Pinterest Board Share
For the full list visit our agenda page and scroll down to Saturday sessions.
Register early, seating WILL sell out!
Call for Speaker Presentations Now Live
Be a part of the conference line-up and submit your presentation idea today!
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The 2013 schedule-at-a-glance is now live!
BW 2013 has been hand-crafted to inspire and empower you with the latest tools and trends in social media, business management, technology and lifestyle for both you and your pet. This will be the most impactful 2.5 days you’ll spend at a conference this year!
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Black Friday Sale – for Tickets!
Join us for our annual Black Friday ticket sale! Stay up late (or get up early) and start your holiday shopping by securing a seat to the 2013 National Pet Social Media Conference & Expo – BarkWorld!
Don’t miss this opportunity to score with a HUGE savings to BW 2013!
Starting at midnight you can grab a ticket for only $29.00!
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2013 Dates are set – join us Aug 22-24, 2013 for BW 2013!
1st Keynote Announcement: Stephanie Feldstein, Senior Campaigner at Change.org
Thank You!
Huge thanks to all of the social petworkers who made their way to Atlanta for our annual conference last week and thank you again to all of our sponsors who supported BarkWorld. We’re in wrap-up mode and will begin posting the stats soon.
In the meantime, check out our photos on Pinterest and be sure to take our feedback survey to help us plan for 2013. By the way, in case you missed it… the poll has ended and we’re happy to announce that our 2013 dates are…. August 22-24, 2013. Registration and Call for Presentations will open in November!
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Check out our Promo Video
